MotorGuide trolling motor
Motor Guide
electric trolling motor
Our team collaborated with MotorGuide to design a next-generation electric trolling motor that merges performance, durability, and sustainability. Built for anglers who demand quiet propulsion with minimal environmental impact, this motor features a sleek, watertight housing inspired by the fluid lines of aquatic life. Every detail — from grip texture to form factor — was designed to enhance usability, longevity, and energy efficiency on the water.
The final design elevated MotorGuide’s product line with a motor that looks as clean as it runs. Its sleek form supports both functional and emotional appeal — signaling durability, performance, and environmental responsibility. The product was well received by anglers, praised for its silent operation, easy handling, and low-maintenance design. It helped MotorGuide reinforce its commitment to innovative, eco-friendly marine solutions.